Genesis Nutri-Fortifying Bath
Fortifying shampoo for thick, dry, or weakened hair. Clarifies, nourishes, and strengthens the hair fiber to reduce breakage-related hair loss.
Fortifying shampoo for thick, dry, or weakened hair. Clarifies, nourishes, and strengthens the hair fiber to reduce the risk of breakage-related hair loss. The foaming formula removes dirt and excess oil while nourishing dry hair. Its cleansing action soothes and hydrates from root to tip. Enriched with edelweiss and ginger root, this shampoo strengthens the hair fiber.
✔ 93.3% less breakage*
✔ 93.3% less hair loss due to breakage*
✔ 93.3% more resistant*
✔ 93.3% stronger*
✔ Amplifies the hair fiber and gives volume to the hair when combined with the Reconstructing Mask***.
✔ 49% softer**
✔ 65% more hydrated and nourished**
*Performance test showing a reduction in the amount of broken hair after a single application compared to using a regular shampoo
**Performance test indicating that hair is more hydrated/softer after application
***Performance test performed comparing hair before and after application
Step 1:
Wet the hair then carefully remove excess water before applying an amount equivalent to the size of a quarter of shampoo to the five key areas of the hair a little bit at a time.
Step 2:
Add water and emulsify the product. Wash the scalp first. Use your fingertips to massage the scalp and remove impurities.
Step 3:
Rinse thoroughly.
Step 4:
Apply a second amount, about the size of a quarter, of shampoo to your hair a little at a time, adding water as needed. The second, richer lather will cleanse the lengths of your hair, right to the ends.
Step 5:
Rinse thoroughly.
Step 6:
Use this fortifying shampoo as a daily cleanser to gently wash the lengths of your hair while reducing the risk of hair loss caused by breakage.
Ginger Root:
Recognized for its ability to protect against everyday external aggressions.
Native edelweiss cells:
Edelweiss is renowned in skincare for its antioxidant power and collagen-preserving properties. It is also capable of withstanding extreme conditions.